Arabian Nights Summer Ball

Date: Saturday 12th July 2025
Location: Whittlebury Park Hotel
Client: Federation of Piling Specialists (FPS)
Event Type: Themed social event

The Brief

The Federation of Piling Specialists approached us to deliver their annual Summer Ball that would stand apart from traditional corporate events. The key objectives were to:

  • Create an immersive themed experience for 200+ FPS members, partners and industry guests.
  • Offer memorable entertainment and styling outside of the standard “conference/black-tie format.”
  • Ensure smooth logistics and guest flow.
  • Source and confirm sponsorship to enhance the event experience and menu.
  • Coordinate the marketing and promotion of the event to ensure strong ticket sales.
  • Manage the event set up, delivery and post-event analysis.

Our Role

After discussing the event with FPS Chair, Malcolm O’Sullivan, we proposed an Arabian Nights theme, which would provide a vibrant and immersive setting, whilst also being versatile enough to incorporate entertainment, décor, and catering which would tie into the theme.

We sourced specialist suppliers to bring the vision to life, focusing on:

  • Theming & Styling: Life-size camels, palm trees, Aladdin lamps, draping, and coloured linen transformed the Brooklands Suite into a magical oasis.
  • Entertainment: Belly dancers with interactive workshops, world-class magicians, henna artists, a Zoltar fortune teller, authentic Arabian band, and camel roll-a-ball games.
  • Catering: Arabian-inspired cocktails and canapés during a garden reception, followed by a three course themed meal.
  • Guest Experience: A carefully structured event flow from reception to after-dinner entertainment ensured high engagement throughout the evening.

Event Highlights

  • A private entrance led guests directly into the transformed Brooklands Garden and Suite.
  • Bold, creative theming took centre stage, offering a refreshing change from the usual conference setting.
  • Middle Eastern spice favour tins for every attending guest.
  • Bespoke themed cocktails based on typical Persian ingredients including rose, lychee and mango.
  • Themed bespoke menu include flat breads with hummus, Harissa spiced pulled lamb shawarma, coconut & tahini fudge and traditional pistachio baklava.
  • Themed entertainment for attending guests including roving magicians, bespoke henna mandalas, branded camel roll-a-ball, a belly dancing masterclass and a Zoltar fortune teller with bespoke fortunes.
  • Seamless collaboration with over a dozen suppliers and sponsors, ensuring every detail was delivered to brief.

Results & Feedback

The FPS Arabian Nights Summer Ball received overwhelmingly positive feedback from guests and sponsors. Highlights included:

  • Exceptional guest engagement and social media activity on the night.
  • Positive sponsor visibility and networking opportunities.
  • Client testimonials:

“Fantastic event, superbly organised with impeccable attention to detail.”
— Debbie Darling, Jooce Marketing & PR / Bauer Technologies

“Well done Caroline and FPS Team… A fantastic event, full of entertainment and laughter.”
— Hayley Warren, Delta Concrete Products

“The ball itself is amazing! Entertainment, raffle, drinks and venue are fabulous. It’s not easy organising such a big event – hats off to you!”
— Julie Wilson, Bachy Soletanche

Supplier & Sponsor Credits

Key Suppliers:
EPH Creative, High Spec, Chelsea Hire, Veo Events, Rodeo Wrecks, Etienne Pradier, Spice Kitchen, Pan-n-Ice, Corporate Amusement Services

Sponsors:
Casagrande UK, KELLER, Cementation Skanska, F Brazil Reinforcements, Acero Construction UK, Bauer Equipment UK, Liebherr Group, DYWIDAG, AGD Equipment, Delta Concrete Products and Total.